OKLAHOMA CITY THUNDER
DESIGN
GAMEDAY POSTS
I created and updated content for social media posts throughout the day of a Thunder game. This process starts from the tune-in game reminder in the morning, to the final score graphic at night.
REMIXED FOR SOCIAL
I designed new tune-in animations to match the theme of the Thunder's new "City" jerseys and to spice up the content throughout a long season. I also re-skinned our media day shots by jersey swapping our players, then changing the color scheme of the original score graphic to match their new jerseys.
THUNDER ACHIEVEMENTS
I produced graphics to show off accomplishments from our team throughout the season.
THUNDER WALLPAPERS
I created Thunder branded artwork for our Wallpaper Wednesday posts on social media.
THUNDER PLAYER BILLBOARDS
I created billboards that were put up around the Oklahoma City Metro area to highlight players on our roster, and introduce fans to the team. These players are updated every other week.
DIGITAL AD CAMPAIGNS FOR TICKET SALES
Leading up to the NBA season, I created content that served as the visual anchor to our marketing team's ticketing campaigns. My graphics were parts of both organic and paid social advertising strategies. They were seen across the Oklahoma City Metro, and targeted towards Oklahoma sports fans across the state.
2021 NBA DRAFT NIGHT
I made graphics to announce and introduce our NBA Drafts picks into the league. The Thunder had four picks which resulted in Josh Giddey, Tre Mann, Jeremiah Robinson-Earl and Aaron Wiggins. I worked the draft event live, and made the graphics based on minute-to-minute announcements by basketball operations.
THUNDER BASKETBALL UNIVERSE PODCAST LOGO
I brainstormed, drafted and created a logo for the Thunder Basketball Universe podcast. This podcast was started by Thunder team reporters Nick Gallo and Paris Lawson, and used to tell weekly stories about the team and players.
The final design is a sleek and organized mark that ties our fanbase within the messaging of the word "universe." I used a blue and navy gradient inspired by Thunder jersey colors, to create concentric circles that orbit around a microphone. The circles represent the Thunder's "Loud City" fanbase as sound waves, and parallels the team's messaging of having the loudest fans in the NBA.
HOLIDAY GRAPHICS
I created graphics and animation for various holiday social posts.
OKLAHOMA CITY BLUE
These are graphics I made for the Oklahoma City Blue, the Thunder's G-League affiliate team. The content here is posted on social for games and player achievements.
